http://hinescreative.com Jason Hines // Art Director // Designer Fri, 12 Aug 2011 23:34:01 +0000 http://hinescreative.com en http://hinescreative.com/Advertising http://hinescreative.com/following/hinescreative.com/Advertising Fri, 12 Aug 2011 23:34:01 +0000 Jason Hines // Art Director // Designer 1565647 Nissan GT Academy Print Print campaign for the Nissan GT Academy, where contestants could compete to be a pro race car driver. Copywriter: Bryce Hooton <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines GTA Print.png" width="670" height="433" width_o="670" height_o="433" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines GTA Print_o.png" data-mid="14587106" border="0" align="left"/> — Nissan Nashville Film Festival Posters Campaign for the 2012 Nashville Film Festival. <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Nashville_FF_Windposting.png" width="670" height="450" width_o="670" height_o="450" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Nashville_FF_Windposting_o.png" data-mid="16859850" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Nashville_FF_Print.png" width="670" height="1031" width_o="670" height_o="1031" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Nashville_FF_Print_o.png" data-mid="16859846" border="0" align="left"/> — Nissan Versa Print / OOH Campaign for the Nissan Versa. Copywriter: Bryce Hooton <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_NVersa Print.png" width="670" height="446" width_o="670" height_o="446" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_NVersa Print_o.png" data-mid="8614332" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_NVersa OOH.png" width="670" height="494" width_o="670" height_o="494" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_NVersa OOH_o.png" data-mid="8615764" border="0" align="left"/> — Nissan Quest Mars Needs Moms Poster for the partnership between Nissan Quest and Disney's Mars Needs Moms. <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_MNM_Poster.png" width="670" height="996" width_o="670" height_o="996" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_MNM_Poster_o.png" data-mid="14766580" border="0" align="left"/> — Nissan Fleet Print Ad Print campaign for Nissan Fleet Lineup. Copywriter: Bryce Hooton <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Nissan Fleet.png" width="670" height="436" width_o="670" height_o="436" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Nissan Fleet_o.png" data-mid="8511177" border="0" align="left"/> — Bell Star Helmets print campaign <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Bell Helmets.png" width="670" height="433" width_o="670" height_o="433" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Bell Helmets_o.png" data-mid="8611462" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Bell Helmets 2.png" width="670" height="425" width_o="670" height_o="425" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_Bell Helmets 2_o.png" data-mid="8611464" border="0" align="left"/> — VW GTI at the New York Auto Show During the 2009 New York Auto Show, Volkswagen unveiled the redesigned GTI MkVI. I created the handout as well as the time line backdrop poster. The assignment was to show lineage from the beginning of the GTI's conception to the new model. <img src="http://payload.cargocollective.com/1/2/74784/1565647/Hines_GTI Handout.png" width="670" height="760" width_o="670" height_o="760" src_o="http://payload.cargocollective.com/1/2/74784/1565647/Hines_GTI Handout_o.png" data-mid="9179184" border="0" align="left"/> Nissan GT Academy Print Print campaign for the Nissan GT Academy, where contestants could compete to be a pro race car driver. Copywriter: Bryce Hooton — ... http://hinescreative.com/Package-Design http://hinescreative.com/following/hinescreative.com/Package-Design Mon, 07 Feb 2011 22:56:15 +0000 Jason Hines // Art Director // Designer 1031723 The Beer Stick The Beer Stick is what a bottle opener is meant to be—a hard-working tool that rips off bottle caps with ease. But what separates it from other bottle openers is its sizable, solid wood handle and ability to be carved to your liking. This is no five-and-dime trinket. My writer partner, Dillon, and I were given the opportunity to create the brand identity from scratch. <img src="http://payload.cargocollective.com/1/2/74784/1031723/Hines_Beer Stick Packaging.png" width="670" height="322" width_o="670" height_o="322" src_o="http://payload.cargocollective.com/1/2/74784/1031723/Hines_Beer Stick Packaging_o.png" data-mid="4955645" border="0" align="left"/> — Burger King Flame BK Flame is the fragrance warn by the King. The cologne was sold in stores around the country and online. <img src="http://payload.cargocollective.com/1/2/74784/1031723/Hines_Burger King Flame.png" width="670" height="569" width_o="670" height_o="569" src_o="http://payload.cargocollective.com/1/2/74784/1031723/Hines_Burger King Flame_o.png" data-mid="4955203" border="0" align="left"/> — WD-40 Go Pen WD-40 had a product called the “No Mess Pen” that needed a face lift. We came up with a new name and package design that consumers could relate to. The icons were simple expressions of where you could take this nifty pen. <img src="http://payload.cargocollective.com/1/2/74784/1031723/Hines_WD40 Packaging.png" width="670" height="689" width_o="670" height_o="689" src_o="http://payload.cargocollective.com/1/2/74784/1031723/Hines_WD40 Packaging_o.png" data-mid="4976999" border="0" align="left"/> — Domino' Pizza Box When Domino's wanted to rebrand their image, the first thing we approached was the product itself. The way consumers interacted with the box was just as important as the advertising. Using unique icons and copy showed our audience how pizza could be fun again. <img src="http://payload.cargocollective.com/1/2/74784/1031723/Hines_Dominos Pizza Box_3.png" width="670" height="554" width_o="670" height_o="554" src_o="http://payload.cargocollective.com/1/2/74784/1031723/Hines_Dominos Pizza Box_3_o.png" data-mid="4955550" border="0" align="left"/> The Beer Stick The Beer Stick is what a bottle opener is meant to be—a hard-working tool that rips off bottle caps with ease. But what separates it from other... http://hinescreative.com/Logos http://hinescreative.com/following/hinescreative.com/Logos Mon, 07 Feb 2011 15:06:02 +0000 Jason Hines // Art Director // Designer 1029720 <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Maple Expedition.png" width="670" height="322" width_o="670" height_o="322" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Maple Expedition_o.png" data-mid="7610210" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Baja.jpg" width="670" height="322" width_o="670" height_o="322" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Baja_o.jpg" data-mid="9894717" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_BB50_Logo.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_BB50_Logo_o.png" data-mid="23492504" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Project_370Z_10.png" width="670" height="322" width_o="670" height_o="322" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Project_370Z_10_o.png" data-mid="17218281" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_RyanAndHeidi.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_RyanAndHeidi_o.png" data-mid="18545568" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Beer Stick Logo 1.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Beer Stick Logo 1_o.png" data-mid="4948416" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Red Angle Logo.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Red Angle Logo_o.png" data-mid="6136384" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_BrienAndCo.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_BrienAndCo_o.png" data-mid="18545982" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Metier Creations.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Metier Creations_o.png" data-mid="16737783" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_TippyBob Logo 1.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_TippyBob Logo 1_o.png" data-mid="11251231" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Buell Logo 1.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Buell Logo 1_o.png" data-mid="4948205" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Inspirato Logo.png" width="670" height="458" width_o="670" height_o="458" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Inspirato Logo_o.png" data-mid="4948871" border="0" align="left"/> — <img src="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Various Logos.png" width="670" height="328" width_o="670" height_o="328" src_o="http://payload.cargocollective.com/1/2/74784/1029720/Hines_Various Logos_o.png" data-mid="4949752" border="0" align="left"/> — — — — — — — — — — — — http://hinescreative.com/Design http://hinescreative.com/following/hinescreative.com/Design Thu, 13 Jan 2011 04:14:11 +0000 Jason Hines // Art Director // Designer 916788 To Resolve Project 2012 // Live Simply My contribution and resolution for this year's To Resolve Project. Inspired by one of my favorite brands, Patagonia. Time to get the VW and enjoy the simple things in life. You can download the phone wallpaper from the image below, download a desktop for your computer HERE or buy a print HERE. <img src="http://payload.cargocollective.com/1/2/74784/916788/To Resolve_Hines.jpg" width="640" height="960" width_o="640" height_o="960" src_o="http://payload.cargocollective.com/1/2/74784/916788/To Resolve_Hines_o.jpg" data-mid="13058958" border="0" align="left"/> — Las Brujas Gig Poster Gig Poster I designed for Las Brujas when they performed in Los Angeles. <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Las_Brujas_Gig_Poster.png" width="640" height="986" width_o="640" height_o="986" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Las_Brujas_Gig_Poster_o.png" data-mid="20895368" border="0" align="left"/> — Bordo Bello I entered this year's Bordo Bello on a challenge from my buddy Chris Streger. I went with the wild west theme, reaching out to my favorite counties of my native land. Typefaces courtesy of Lost Type <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Boardo Bello 2.png" width="670" height="849" width_o="670" height_o="849" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Boardo Bello 2_o.png" data-mid="9489415" border="0" align="left"/> — To Resolve Project 2011 // Pedal My fellow designer buddy Chris Streger always has a great design project on his mind. This was my iPhone background contribution for his To Resolve Project to help remind myself to ride my bike more than my auto. <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Pdal iPhone Screen 1.png" width="670" height="480" width_o="670" height_o="480" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Pdal iPhone Screen 1_o.png" data-mid="5303684" border="0" align="left"/> — Nissan LEAF Spreadshirt T-shirt graphics designed for the 100% electric Nissan LEAF campaign. <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_LEAF Spreadshirt Designs.png" width="670" height="129" width_o="670" height_o="129" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_LEAF Spreadshirt Designs_o.png" data-mid="6135847" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_LEAF Spreadshirt.png" width="670" height="650" width_o="670" height_o="650" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_LEAF Spreadshirt_o.png" data-mid="6135850" border="0" align="left"/> — Softwear by Microsoft Softwear by Microsoft is a clothing line inspired by the classic ideas behind the company. My design of Bill Gates is a tribute to the old school brand that served as the original foundation of Microsoft. The clothing line is featured in boutiques around the country as well as online stores. <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Softwear T-Shirts 1.png" width="670" height="926" width_o="670" height_o="926" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Softwear T-Shirts 1_o.png" data-mid="5491838" border="0" align="left"/> — Microsoft I'm a PC buttons I created designs that PC users would take pride in and wear in conjunction with the campaign. They were handed out in New York City as part of a mass guerrilla marketing execution. <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Microsoft Pins.png" width="670" height="617" width_o="670" height_o="617" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Microsoft Pins_o.png" data-mid="4977388" border="0" align="left"/> — Microsoft Media Icons <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Microsoft Icons.png" width="670" height="472" width_o="670" height_o="472" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Microsoft Icons_o.png" data-mid="12244226" border="0" align="left"/> — Disruptive Thinker Transport CP+B wanted to give their employees a unique way to commute to work. And what's more unique than a prison bus? The name "Disruptive Thinker Transport" is well-suited for this advertising agency. I designed the graphics on the bus, driver's uniform and other swag. <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_DTT.png" width="670" height="759" width_o="670" height_o="759" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_DTT_o.png" data-mid="5281813" border="0" align="left"/> — Posters <img src="http://payload.cargocollective.com/1/2/74784/916788/Hines_Posters.png" width="670" height="954" width_o="670" height_o="954" src_o="http://payload.cargocollective.com/1/2/74784/916788/Hines_Posters_o.png" data-mid="5281816" border="0" align="left"/> To Resolve Project 2012 // Live Simply My contribution and resolution for this year's To Resolve Project. Inspired by one of my favorite brands, Patagonia. Time to... http://hinescreative.com/Digital http://hinescreative.com/following/hinescreative.com/Digital Thu, 13 Jan 2011 04:14:08 +0000 Jason Hines // Art Director // Designer 916782 Kraft ZestygramTo launch the new Kraft Zesty Italian dressing, we designed the Zestygram app where users could create a personalized message to share with friends. Check it out here <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_Kraft-Zesty_FB-Cover.png" width="670" height="770" width_o="670" height_o="770" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_Kraft-Zesty_FB-Cover_o.png" data-mid="28857244" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_Kraft-Zestygram-2.png" width="670" height="1401" width_o="670" height_o="1401" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_Kraft-Zestygram-2_o.png" data-mid="28858373" border="0" align="left"/> — Nissan My Versa Road Trip: MicrositeTo stay in tune with the 2012 Versa's claim of having the most space, etc. per dollar of any car in America, my partner Bryce Hooton and I created this microsite where people can literally get the most out of their road trips. Check it out here and create your own custom road trip. We also received the FWA Site of the Day Here's the intro video: <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_Myversaroadtrip.png" width="670" height="1433" width_o="670" height_o="1433" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_Myversaroadtrip_o.png" data-mid="12235101" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_Myversaroadtrip_Icons.png" width="670" height="190" width_o="670" height_o="190" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_Myversaroadtrip_Icons_o.png" data-mid="10390484" border="0" align="left"/> — Nissan Versa: Interactive Banner To promote the 2012 Nissan Versa campaign, I built a series of banners that let users experience all the space and features, with 360 degree interior navigation. — Nissan LEAF Gas Powered Profile: Facebook App In support of the LEAF Gas Powered Everything campaign, we built a Facebook app where users could see what their social life looked like in a gas powered world. View Site <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_Nissan Gas Powered Everything.png" width="670" height="759" width_o="670" height_o="759" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_Nissan Gas Powered Everything_o.png" data-mid="7809784" border="0" align="left"/> A YouTube banner ad directed viewers from the home page to the LEAF brand channel where they could scroll through other gas powered objects. — Nissan JUKE Studio: Microsite Consumers take inspiration from three artists and design their own car graphics. Featured on Creativity Online as Interactive Site of the Day. View Site <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_Nissan JUKE Studio.png" width="670" height="1776" width_o="670" height_o="1776" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_Nissan JUKE Studio_o.png" data-mid="5491816" border="0" align="left"/> — Wired, Nissan LEAF CO2: Interactive Banners This banner was published on Wired's home page with the launch of the Nissan LEAF. Leaderboard and expandable ad allowed consumers to explore and compare the CO2 emissions of various cars to the zero emissions Nissan LEAF. <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_LEAF Wired_1.png" width="670" height="570" width_o="670" height_o="570" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_LEAF Wired_1_o.png" data-mid="6140375" border="0" align="left"/><img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_LEAF Wired_2.png" width="670" height="570" width_o="670" height_o="570" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_LEAF Wired_2_o.png" data-mid="6140377" border="0" align="left"/> — Coors Light Gauntlet: Microsite In August 2009, the Coors Light Gaunlet site went live with the promotion of the Silver Ticket. Consumers had the chance to win season tickets by completing three levels. <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_CL Gauntlet 1.png" width="670" height="675" width_o="670" height_o="675" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_CL Gauntlet 1_o.png" data-mid="5386872" border="0" align="left"/> — Coors Light Silver Shootout: Microsite March hoops fans came to the Silver Shootout to create brackets for the upcoming tournament. If their bracket gets closest to the actual outcome of the games they can win some sweet prizes. <img src="http://payload.cargocollective.com/1/2/74784/916782/Hines_CL Silver Shootout 1.png" width="670" height="675" width_o="670" height_o="675" src_o="http://payload.cargocollective.com/1/2/74784/916782/Hines_CL Silver Shootout 1_o.png" data-mid="5386874" border="0" align="left"/> Kraft ZestygramTo launch the new Kraft Zesty Italian dressing, we designed the Zestygram app where users could create a personalized message to share with friends.... http://hinescreative.com/Video http://hinescreative.com/following/hinescreative.com/Video Thu, 13 Jan 2011 04:14:06 +0000 Jason Hines // Art Director // Designer 916786 B-Cycle Brand Video I was responsible for the design of the intro graphics for the B-cycle brand video. The focus of this spot was to inspire people to think of other methods of commuting and to generate awareness towards environmental conservation. — MSNBC American Express Open American Express Open partnered with MSNBC in the production of this vignette. I was asked to draw the illustrations that tied each of the segments throughout the piece. B-Cycle Brand Video I was responsible for the design of the intro graphics for the B-cycle brand video. The focus of this spot was to inspire people to think of...